Bullsapalooza is a student-wide festival at the University at Buffalo that brings together concerts, carnival-style activities, and interactive experiences for the campus community. First introduced in Spring 2025, the event was created to celebrate school spirit and provide students with a large-scale, end-of-year social gathering.

The light blue and purple wordmark reflects the season and mood of the event. Light blue suggests open skies, warmth, and a fresh start after winter, while purple represents creativity, excitement, and energy. Together, the colors connect Bullsapalooza to springtime renewal and the vibrant, festival atmosphere of the event.

The curvy playful font style mimics the playful nature the organization was aiming for with the creation of the event. It also creates a welcoming feeling for the students.